I’m a New York-based digital marketer with six years of experience in B2B and SaaS marketing. My background spans tech, agencies, and finance, where I’ve crafted impactful social-first o-to-market strategies and product campaigns.

Since 2018, I’ve worked in-house at UpVentures, PushPress, Techstars, and the New York City Council. I successfully launched employee advocacy programs that encouraged even the most social media-resistant colleagues to engage in amplifying our content. I also led the executive thought leadership strategy, creating content for the President & CEO.

Currently, I am the Marketing and Communications Lead at UpVentures. Before joining UpVentures, I honed her skills at various organizations, where I play a pivotal role in shaping brand narratives and fostering audience engagement through go-to-market strategy, product launches, sales enablement, and content development. My passion for storytelling and innovative approach to content creation have consistently propelled brands to new heights, earning me recognition for my ability to generate viral content and stay ahead of industry trends.

I hold a Bachelor of Arts degree in Communications: Design and Digital Media from the City University of New York, where I developed a strong foundation in visual communication and creative expression. I remain actively engaged in the ever-evolving landscape of MarTech and MarComms, always seeking new opportunities to innovate and inspire.

Outside of work, I enjoy practicing yoga, spending time with my nephews as the Funti (fun + auntie), yelling out answers to the TV at 7pm daily while watching Jeopardy! and being a die hard fan of all New York based sports teams.